Wednesday, July 20, 2011 | 7:54am
SOUND OFF: Is Beyonce Still Hip Hop?
THE CULTURE…not the music.
WAIT! DISCLAIMER: Before you read on any further, please know that I REALIZE her music isn’t nor has it ever been Hip Hop. I am instead referring to the culture of Hip Hop and whether she appeals to that audience, or in fact ever has.
This morning I saw the new cover of Complex Magazine featuring the gold standard of Diva 2.0, Ms. Beyonce Knowles Carter. For some reason I thought it an odd selection. Sure Complex is a magazine that has reported on and featured her before and is heavily involved in the urban fashion space which is Bey’s sweet spot but in the end Marc Ecko created it to be an Urban, Hip Hop book . It got me to wondering… Is Beyonce still Hip Hop.
Sure she’s married to the prince of the culture and is the “hottest chick in the game wearing his chain” but what game? You’d be hard pressed to find a straight member of the Nation with a Beyonce album on his iPod or going to a concert without a shorty. I think however there was a time, especially when with Destiny’s Child that Beyonce appealed to a more urban audience. If you think about it Kelly Rowland does. She’s all over the Rap remixes, singing hooks. She’s sexy, she’s urban, she’s hip hop.
The truth is with Bey, while we might have always have been conditioned to believe that she appeals to us, only does so in a sexual nature not as a brand. She’s reaching the “Single Ladies” who should had “a ring [put] on it.” and the gay community that emulates her divadom.
Then again, on the flip side I think about the changes of the culture as I write this and wonder….Maybe Hip Hop IS more feminine today, appealing to a more Homosexual culture. Its certainly more welcoming to the gay community in fashion and in lifestyle. But wanted to gather your thoughts. SOUND OFF: Is Beyonce Still Hip Hop.