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Wednesday, June 1, 2011 | 8:49pm
How 2Pac Keeps Out Earning Today’s Hop Hop Artists From The Grave
Hip Hop 2.0 is no match for the Tupac Mythology
#Tupac #2Pac @zogblog @forbes
Its been almost 20 years since Tupac Shakur was murdered in Los Vegas yet his legend lives on through those of our generation that love his music and the message he preached. Although today’s Hip Hoppers likely were too young or not yet born to remember the man, the 2Pac mythology has permiated the culture even today. So much so that today’s entertainers are still keeping up…financially.
Last year alone, Pac’s estate raked in an estimated $3.5 million last year according to Zack O’Malley Greenberg for Forbes Magazine. Of the over 75 million Tupac records sold, the vast majority of those sales came after his death including seven of his 11 platinum albums. As recently as 2007 2Pac’s estate made more money ($9 million) than either Eminem or 50 Cent made last year.
The Tupac vaults consist over over 153 still unreleased material waiting to be unleashed on cult-following fans. But as Greenberg points out its the Pac merchandise that has his family still eating. Makaveli-branded sneakers, t-shirts and sweaters helped contribute to his status as one of the top 20 earners every year since his death. While Tupac is no MJ ($275 million in 2010), its clear his posthumous lore is growing and with his biopic slated to start filming this summer his legend will only grow strong.
I’ve always been a Biggie cat myself being from Brooklyn but you gotta hand it to that man 2Pac. No one will be ever compare to the work this man did from the grave.
FILED IN Business & Marketing, Music
Well being I’m rep’n that 619 San Diego Cali 2 the full 24 and Mo even in the Midwest. I have been riding with Pac since “I get around” was out.I must admit I was not n2 him at 1st bcuz he was so deep.I was still on that N.W.A “Str8 Outta Compton”A Bitch Iz A Bitch shit, well I still AM 2 A DEGREE.Pac just brought in a whole other deep level 2 hip hop music.Yes he had the Thug shit, and the Club bangers.Cali4nia Luv, How Do u want it,Toss It Up etc.It was Me Against The World that really did it 4 me.Shed So Many Tears,Me Against The World,Dear Mama etc just 2 name a few.Any Young heads out there that really think shit like Lil Wayne and Drake, Rick Ross are banging need 2 peep 2pac’s catalog and see how it should be done(Listen to “No More Pain” from “All Eyes On Me” Pac was killing that track). Don’t get me wrong Biggie could murk Pac lyrically but the subject matter Pac talked about could not be fucked with.2pac is my fav solo artist ever, Snoop, Biggie, Cube, Dre follow close behind but no1 can fade 2pac .It’s just 2 bad he is not around 2 see the fruits of his hard work and no telling what kind of actor he would have become…Juice with Bishop, what Pac did with that is classic . Speaking of which pleeeeeeeeeeeez do not let Mr.Y me UUUUUUU aka Soldier Boy even get close 2 trying 2 play 2pac in anything or even the characters he did.Like I always said there are alot of Rappers that owe their career 2 Suge Knight and not n a good way. R.I.P 2PAC & BIGGIE & EAZY-E 3 of AmeriKKKaz most Hated.Keep get’n that Money 2Pac.
If anyone is interested, here’s a link to 2Pac’s FBI file (released through Freedom of Information Act).
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http://vault.fbi.gov/Tupac%20Shakur%20/Tupac%20Shakur%20Part%201%20of%201/view
Tupac really had something to say in his music, that’s part of why it still sales so well today, I think. PEACE!!!