- Home
- Business & Marketing (829)
- Editorials (656)
- Entertainment (2032)
- Fashion (1030)
- Highbrid (189)
- Honeys (2873)
- Humor (946)
- Music (5215)
- Need to Know (2207)
- News (2047)
- Podcasts (4)
- ARCHIVE
Wednesday, July 29, 2009 | 8:40am
MARKETING MATTERS: Tide ‘Cold Water’ Borrows Digable Planets Soundbed
“Cool Like That”
Here’s the new ad from Tide “Cold Water” featuring Digable Planets’ “Rebirth Of Slick.” Though the group is long gone, they never got their props for really being the innovators of the marriage between Jazz, Hip Hop and Soul into the genre we know now as Neo-Soul. Yeah Guru beta tested it with his “Jazzmatazz” series but they lived it.
FILED IN Business & Marketing, Music
Cut the Check
I just hope they’re seeing a percentage. Back then getting royalties were a hard thing to come by in a contract.
Pingback: VIDEO: Digable Planets song featured in new Tide ad | WoooHa.com
“we be to rap what key be to lock”-classic! pay them!!!!!!!!!! http://www.hiphopheroin.com
Tender thanks you representing details. It helped me in my assignment