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Monday, April 6, 2009 | 8:40am
Retailers Scalping Air Yeezys for as much as $650
Sneaker Enthusiast getting beat in the head by price gaugers
Considered one of the most highly anticipated Nike releases in its storied history, the Nike Air Yeezy’s have hit the shelf…well not really.
While the select retailers carrying the limited edition shoe put them on sale Saturday (April 4) sneaker enthusiast camped out for days ensured the shoe would be virtually sold out literally moments after it went on sale. Even the retail price of $215 didn’t scare many collectors away.
Even before the shoes officially went on sale, confident collectors looking for a quick flip posted the kicks on Ebay for $600 and up. Not an unusual price to pay for a limited edition shoe on the auction site.
But what about retailers? Our resident shoe junkie, Lexicon167 informed us that one sneaker spot Premium Laces in Manhattan New York City was trying to beat desperate sneaker enthusiast in the head for $650 on its last remaining pairs. While retailers are allowed to set pricing, retail price gauging for products in high demand is a violation of the federal fair trade laws. Something tells me they don’t care and neither does Yeezie.
“Nike is such an important brand to me,” Kanye said in a statement released last month on Nikepedia. “Whether you are on the court, in the street, in the club, at school, Nike represents excellence, the standard in design.
“Growing up, we looked forward to the release of new Nike’s the way we would an album by our favorite artist. So the opportunity to collaborate on a design with Mark Smith and Nike Design has been a dream come true, and a great experience,”
Hey Kanye you forgot the part about making mad dough and forcing young kids to break their piggy banks and take food off the family table in a borderline depression to style in some space age moon boots. GOOD JOB!
FILED IN Business & Marketing, Fashion



sign me up.
SIGN YOU UP?! For that price? You’re bugging.
six fif hell naw, maybe but $219 hell yeah i paid $200 for the briefcase jays back in 02-03….
Even that’s too much but are you saying you’d camp out for a week outside a shoe store in the Lower East Side of Manhattan for a pair of kicks?
naw player. i got a job… imma cop em from somwhere. we got a shoe-dega down here in dallas called “Adikts”…i know they can get ‘em for me.
Joints are just way to expensive for something that is basically some super high Dunks with a strap across the top. what funny is that they would not have set the price that high if they didn’t think people would bite.
Me? I’ll still be copping Dunks and Air Max ’95s from the Nike Outlet.
Look up NIke RT1 they fresh too. any way they’re more than super high dunks. part bape part flight part ato cowhide boot part jordan…part back to the future nike mcfly….
We are talking about shoes right.
Being a sneaker head is something that you really cant explain owning those kicks have nothing to do with price, but more to do w/being exclusive.
man i paid $400 bucks for this/ just to be like nigga u aint up on THIS! -Kanye “All Falls Down”
It’s a sneaker head thing
WOW. Anyone buying this shoe can afford it because they still livin in their moms basement. Yeezy, during these difficult times you’re going to take advantage of people by selling moon boots for $215 bones…these are true “Battiman shoes”.
i got some $300 loafers i wear to work…. so what’s the big deal. some people like ‘spensive shit.
My question for sneaker heads would be how far does this go? I mean do you have 1-2 grand worth of shoes in your house, and if so…maybe we should think about that for a second.
Foolish. Yall know you wank on the ground with these right? Spend large grip on sneaks and won’t give a homeless person a dollar? Gods watching.
Here’s the question that will eff you up though…would a homeless person give YOU a dollar?
lmao