- Home
- Business & Marketing (742)
- Editorials (478)
- Entertainment (1992)
- Fashion (996)
- Highbrid (182)
- Honeys (2569)
- Humor (923)
- Music (5104)
- Need to Know (2014)
- News (1772)
- Podcasts (4)
- ARCHIVE
Monday, December 22, 2008 | 11:51am
50 Gets Fired By MTV
The Network shifts forcus in effort to target “The Obama Generation”
For some 2008 was characterized by shrinking bank accounts and 401K’s for MTV its been a time of declining ratings. In effort to re-establish its relationship with its base (12- to 34-year-olds) MTV is totally overhauling its programming adding 16 new reality shows. 50 Cent and his “The Money and the Power” has become a casuality of the historic destroy and rebuild project.
“Our new shows will feature themes of affirmation and accomplishment,” says Brian Graden, president of entertainment at MTV Networks music channels and president of Logo. “Our shows are going to focus less on loud and silly hooks and more on young people proving themselves. These are themes that are consistent with the Obama generation.”
The shift is ground breaking for MTV who invented the reality series with 1992′s “The Real World.” However with so many networks biting their steeze that genre has become watered down like Beverly Hills Kool Aid. To break out from the pack MTV is looking for a new direction.
New shows include the “College Life” which follows U. of Wisconsin freshman armed with camcorders as the chronicle their experience. There’s also the Donald Trump-produced “Girls of Hedsor Hall” which will follow a dozen hard-partying young women at an English finishing school and a new show produced by Sean “Diddy” Combs tentatively called “Starmaker.”
FILED IN Business & Marketing, News, Sports
5 Comments »
Trackback responses to this post
- 50 Cent Fired In An Obamanation! | The Urban Daily
[...] this shift has put one of the nation’s most beloved gangsters temporarily out of work. MTV has decided to ax 50 Cent’s reality program, The Money and the Power, in order to make [...]
SOUND OFF: Do You Think Snoop Dogg Would Make A Good ‘American Idol’ Judge?
Could you envision it? Fo Shizzle
Kanye West: Swizz Beatz is The Best Rap Producer of All Time. COSIGN?!
SOUND OFF: Do you cosign? If not who is?
50 cent Advertising Barack Obama beef beyonce busta rhymes Chris Brown death Def Jam Diddy doo doo Eminem Excess Bangers Fat Back Fat back award first look G-Unit Hip Hop Honeys image of the day Jadakiss Jay-Z Jim Jones Kanye West Lil Wayne Ludacris Mariah Carey Marketing Michael Jackson midnight ecstasy Money Music Nas nba ne-yo New Audio Nike Politics Presidential Election Racism Rick Ross Rihanna Smash or Pass Snoop Dogg T-Pain T.I. The Game Vote Young Buck Young Jeezy
Money and the Power will be on BET I can guarantee it.
What ever happened to music videos?
That’s what MTV2 is for or try watching between 5am and 7am.
Yeah music videos are basically a wrap.