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Tuesday, May 27, 2008 | 11:25am
‘Ladies Love’ Cool Jeans
…”SMITH,” literally…
Reports from HipHopdx.com say L.L. is making a clothing appearal line for Sears. No not the Todd Smith line friends.
Sears’ attempt to boost sales in the ‘urban casual wear’ entitled “LL Cool J for Sears” which is mostly casual wear for juniors, boys,’ girls,” young men, and women.
Mr. Smith says:
I was raised by a matriarch, I have a wife and three daughters, so I know what women are looking for when they shop for clothes,” he said. “My main concern with juniors is to make sure the fit is right. The fabrics have to feel nice on a woman’s body, but sizing and fit are very important. I know that if she comes in, puts it on and it doesn’t fit, she won’t come back. Clothes have to make a woman feel good, relaxed and sexy. We are going to be constantly looking at fine-tuning the fit and we’ll get it right.”
For those anxiously waiting for this, the line is due out this September. So RUN to Sears before it closes…*cough*down*cough.*
FILED IN Business & Marketing, Need to Know



interesting. might check that out.
its a hassle shopping for jeans
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