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Thursday, November 15, 2007 | 12:53pm
Sony’s Price Cut Spells Exponential Sales for PS3
Recent Price Slash enables PS3 to compete better with Wii and XBox 360
Well the rich get richer. Looks like Sony’s decision to slash prices on the PlayStation 3 has worked. Sales for the popular game console more than doubled in the weeks following the company’s decision to discount the price $100. According to Sony, it sold more than 100,000 consoles of all types in the week ending Nov. 11.
The price cut and new lower-end model release were designed to make the PS3 more competitive against the more popular Wii and Xbox 360 as the holiday season heats up. Sony Corp CEO, Howard Stringer thinks that this is a major turning point for the PS3 and said Sony is poised to benefit from the difficulty Nintendo has had producing Wii consoles fast enough to keep up with demand. He also feels that the consoles ability to play Blu-Ray Discs will help sales as the format becomes more and more popular.
We’ll see. I know a lot of cats are looking to finally scoop the PS3 now because of the price reduction. Its still very expensive and with all of the accessories you’ll likely need to buy its still not a must-have appliance. I’ll admit I’m more of a recreational gamer at this point. Microsoft and the XBOX are still the leader however but with the difference in capability and the age of the 360 we may see previous purchasers of the XBOX buy the PS3 as almost an upgrade of sorts. Its interesting because as the consoles have increased in price over the years, Gaming has become a more social activity because so often there’s only one person you know with the newest console.
FILED IN Technology, Video Games
